AI Answer Tracker / Company report

Ipsos

advertising-research-organization · US · 5 prompts · 15 brands in the comparison set

Competing in the AI conversation in advertising-research-organizatio.

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Overall rank in this prompt set

Ipsos ranks #3 in this prompt set.

First-place rate

You were #1 in 0 of 5 prompts

11%

AI answer share

Across all 5 prompts

5 of 5

Prompts mentioned

You appear in 5 of 5 answers

Where You Stand

See how Ipsos performs for the questions customers are asking AI.

5 prompts

You're on the board — close the gap on the questions you don't lead.

Who's Winning in AI?

AI Leaderboard · Based on these buyer questions

Ipsos is in the mix in advertising-research-organizatio.

#1
Nielsen 34%
#2
Kantar 17%
#3
Ipsos 11%
#4
GfK 8%
#5
Comscore 7%
#6
Millward Brown 1%
#7
YouGov 4%
#8
Forrester Research 5%

Opportunity

Close the gap before this conversation settles.

You're on the board in advertising-research-organizatio, but not leading every answer. Strengthen the prompts where you appear lower, and take share before buyers are guided elsewhere.

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Observed results for this prompt set. Rank is overall place among brands named in these questions — wins and higher placements count more than being named further down a list. AI answer share is position-weighted share of answers. First-place rate is the share of questions where Ipsos finished first.