What LLMs cite

What online lenders offer loans for bad credit

From recent prompt runs · US · Updated October 22, 2026

GEOGrow tested this high-intent customer question across ChatGPT, Gemini, and Perplexity. Rankings below show which companies appeared most often in those responses — not who is independently the best.

Top brand

UpStart

Leads across all key metrics

AI engines mentioning

3 of 3

UpStart appears in 3 of 3 AI engines

#1 recommendations

3

UpStart was the #1 recommendation 3 times.

AI answer share

100%

UpStart appears in 100% of answers in our tests

Top AI Answers

Which companies appear most often in AI responses?

Updated October 22, 2026

Company AI Answer Share across AI engines
#CompanyAI engines mentioning#1 recommendationsAI answer share
1UpStart Claim your company3 of 33100%
2OneMain Financial Claim1 of 3033%
3Oportun Claim2 of 3067%
4Avant Claim1 of 3033%
5LendingPoint Claim2 of 3067%
6Credible Claim1 of 3033%
7Prosper Claim2 of 3067%
8Upgrade Claim1 of 3033%

What Each AI Recommended

Recent answer snapshots by engine.

Gemini

  1. 1. UpStart
  2. 2. OneMain Financial
  3. 3. Avant
  4. 4. LendingPoint
  5. 5. Oportun
  6. 6. Upgrade

+5 more in this answer

Perplexity

  1. 1. UpStart
  2. 3. Oportun
  3. 5. Prosper
  4. 20. FASTLOAN Advance

What LLMs cite

Sources cited in the most recent prompt runs for this question. The mix varies by engine.

View full citation index →

Who's Winning in AI?

AI Leaderboard · Based on this buyer question

UpStart currently leads this conversation.

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How We Measure AI Answer Share

AI Answer Tracker by GEOGrow measures how companies appear when high-intent customer questions are asked across supported AI platforms. Results are observational snapshots and can vary by model, location, personalization, source availability, and date.

AI Answer Share is weighted recommendation appearances divided by all possible recommendation opportunities. Rankings shown here represent the responses collected during the stated research period and are not endorsements by GEOGrow. Method: 3 independent AI observations.

Question tested
What online lenders offer loans for bad credit
Market
US
AI engines
ChatGPT, Gemini, and Perplexity
Research date
October 22, 2026