What LLMs cite
Best direct-to-consumer term life insurance for young families on a budget
From recent prompt runs · United States · Updated November 3, 2026
GEOGrow tested this high-intent customer question across Gemini, ChatGPT, Perplexity, and Claude. Rankings below show which companies appeared most often in those responses — not who is independently the best.
Top brand
Haven Life
Leads across all key metrics
AI engines mentioning
2 of 4
Haven Life appears in 2 of 4 AI engines
#1 recommendations
2
Haven Life was the #1 recommendation twice.
AI answer share
50%
Haven Life appears in 50% of answers in our tests
Top AI Answers
Which companies appear most often in AI responses?
Updated November 3, 2026
| # | Company | AI engines mentioning | #1 recommendations | AI answer share |
|---|---|---|---|---|
| 1 | Haven Life Claim your company | 2 of 4 | 2 | 50% |
| 2 | Bestow Claim | 2 of 4 | 0 | 50% |
| 3 | Ladder Life Claim | 2 of 4 | 0 | 50% |
| 4 | Fabric Claim | 1 of 4 | 0 | 25% |
| 5 | Ethos Life Claim | 1 of 4 | 0 | 25% |
| 6 | Ethos Claim | 1 of 4 | 0 | 25% |
| 7 | Fabric by Gerber Life Claim | 1 of 4 | 0 | 25% |
| 8 | Policygenius Claim | 2 of 4 | 0 | 50% |
What Each AI Recommended
Recent answer snapshots by engine.
ChatGPT
Gemini
Perplexity
Claude
- 1. Haven Life
- 2. Bestow
- 3. Ladder Life
- 4. Ethos Life
- 5. Fabric by Gerber Life
- 6. Policygenius
+15 more in this answer
What LLMs cite
Sources cited in the most recent prompt runs for this question. The mix varies by engine.
- bestow.com Bestow - No Medical Exam Term Life Insurance
- dayforward.com Dayforward - Income-Based Life Insurance
- ethos.com Ethos vs Ladder: Life Insurance Comparison (2026)
- ethos.com 7 Best Term Life Insurance Companies of June 2026 - Ethos
- ethos.com 7 Best Instant Life Insurance Companies of June 2026 - Ethos
- ethoslife.com Ethos Life - Fast & Affordable Term Life Insurance
- gabi.com Gabi - Insurance Comparison Platform
- havenlife.com Haven Life - Online Term Life Insurance
Who's Winning in AI?
AI Leaderboard · Based on this buyer question
Haven Life currently leads this conversation. AI visibility leadership is valuable — but competitive markets shift fast.
Haven Life currently leads this conversation.
- #1 Haven Life 50%
- #2 Bestow 50%
- #3 Ladder Life 50%
- #4 Fabric 25%
- #5 Ethos Life 25%
- #6 Ethos 25%
- #7
- #8 Policygenius 50%
Get ahead of the competition
Defend this answer before competitors close the gap.
Multiple businesses already appear in this answer set. Claim your company, improve your visibility, and compete for the recommendations students and institutions will actually see.
Leading in AI is an advantage — keeping it is the strategy.
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How We Measure AI Answer Share
AI Answer Tracker by GEOGrow measures how companies appear when high-intent customer questions are asked across supported AI platforms. Results are observational snapshots and can vary by model, location, personalization, source availability, and date.
AI Answer Share is weighted recommendation appearances divided by all possible recommendation opportunities. Rankings shown here represent the responses collected during the stated research period and are not endorsements by GEOGrow. Method: 4 independent AI observations.
- Question tested
- Best direct-to-consumer term life insurance for young families on a budget
- Market
- United States
- AI engines
- Gemini, ChatGPT, Perplexity, and Claude
- Research date
- November 3, 2026